Equipment financing for treadmills, racks, and cardio machines. Working capital to survive the summer slump. Funding decisions in as little as 24 hours — no SBA paperwork.
The fitness industry generated over $35 billion in revenue in the U.S. in 2024, but gym owners face unique financial challenges that traditional banks often don't understand. Your cash flow doesn't look like a restaurant's or a retailer's — and lenders who don't get that will penalize you for it.
New Year's resolution members spike revenue 30–50% in January–February. By June, 67% of those members have cancelled. Banks see this volatility as risk. We see it as a pattern we can work with.
Commercial treadmills last 7–10 years. Cardio equipment needs replacement every 5–8 years. Members notice worn equipment — it kills retention. Staying current means constant capital outlay.
Gym rent averages $3,000–$15,000/month. You pay that whether you have 50 members or 500. Utilities add another $1,500–$5,000/month. During slow seasons, you need a capital cushion.
Before you apply, know what you're dealing with. These are real numbers from gym owners who have financed through MFE:
Every gym is different. A 24-hour gym has different cash flow than a boutique studio. Here's what works for each situation:
The #1 choice for gym buildouts and equipment upgrades. The equipment itself serves as collateral, keeping rates lower. Finance treadmills, racks, cardio equipment, flooring, HVAC, and more.
Cover payroll, rent, utilities, and marketing during slow months. Also useful for pre-season campaigns before January when you're spending on ads but not yet seeing the member surge.
Not a loan — a purchase of your future revenue. Best for gyms with consistent card-swipe volume. Repaid as a percentage of daily card transactions, so payments naturally slow down in off-season.
Draw what you need, when you need it. Perfect for gym owners who face unpredictable equipment repairs, staffing changes, or want to capitalize on a new class concept quickly.
Side-by-side comparison of the most common financing options for gym owners:
| Option | Best For | Amount | Speed | Repayment | Credit Req. |
|---|---|---|---|---|---|
| Equipment FinancingBest for gear | Buying treadmills, racks, cardio equipment | $10K–$500K | 24–72 hrs | Fixed monthly | 580+ |
| Working Capital | Rent, payroll, marketing, slow season | $10K–$250K | Same day | Daily/weekly ACH | 550+ |
| Merchant Cash Advance | Fast cash, low credit, card-heavy revenue | $5K–$200K | Same day | % of card sales | 500+ |
| Line of Credit | Ongoing flexibility, emergency repairs | $10K–$250K | 24–48 hrs | Monthly minimum | 600+ |
| Revenue-Based Financing | Seasonal gyms, variable revenue months | $10K–$150K | 24–48 hrs | Fixed ACH (daily/weekly) | 550+ |
Real math so you can plan before you apply:
Loan Amount: $60,000
Product: Equipment Financing
Term: 36 months
Factor Rate: 1.25
Total Repayment: $75,000
Monthly Payment: ~$2,083
For: 10 new commercial treadmills + flooring replacement
Advance Amount: $25,000
Product: Working Capital
Term: 6 months
Factor Rate: 1.30
Total Repayment: $32,500
Daily Payment: ~$180 (ACH)
For: Covering payroll and rent during June–August slump
Loan Amount: $150,000
Product: Equipment Financing
Term: 60 months
Factor Rate: 1.35
Total Repayment: $202,500
Monthly Payment: ~$3,375
For: Full gym buildout with equipment, flooring, HVAC
MFE is not a bank. We don't run your application through 14 committees. Here's exactly what we look at:
Join hundreds of gym owners who have used MFE to buy equipment, survive slow seasons, and expand to new locations. Apply in 5 minutes — get a decision today.
Apply Now — No Obligation (305) 384-8391Expertise: Our team includes certified funding specialists with years of experience helping businesses access capital.
Trust & Transparency: We're committed to transparent lending practices with no hidden fees or surprise terms.
Fast Approvals: Our streamlined process provides decisions within 24 hours in most cases.
Flexible Solutions: We work with you to customize funding solutions that match your specific business needs and cash flow.